Search Engine Watch

Last feed update: Thursday March 30th, 2017 12:08:05 AM

Understanding voice search: What are the implications for marketers?

Wednesday March 29th, 2017 03:37:32 PM Jason Tabeling
One report by VoiceLabs predicts that voice device growth will quadruple this year. What data can help us to understand the impact of voice search when it isn’t yet a reporting field provided by most publishers? And what are the implications for search marketers?

A visual history of Google SERPs: 1996 to 2017

Wednesday March 29th, 2017 01:18:21 PM Clark Boyd
Over the past 20 years, Google has revolutionized how we source information, how we buy products, and how advertisers sell those products to us. And yet, one fact remains stubbornly true: the shop-front for brands on Google is still the Search Engine Results Page (SERP).

How URL hijackers are disrupting banks’ PPC campaigns

Tuesday March 28th, 2017 12:56:57 PM Jamie Smith
A major phishing scam appears to be hijacking the paid search ads of financial and banking companies on brand keywords. What is going on, and how can banks protect themselves?

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